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Your source for information, opinions & demographics from the Net Community!

• Have you ever purchased a product via the Internet?
  

  [ 4963]  73.4% - Yes
  [ 1733]  25.6% - No
  [   58]   0.9% - No Answer
  

• How many times have you made online purchases?
  

  [ 1662]  24.6% - Never
  [ 1400]  20.7% - 2-3 times
  [ 1174]  17.4% - More than 15 times
  [  935]  13.8% - 4-6 times
  [  846]  12.5% - 7-15 times
  [  658]   9.7% - Once
  [   76]   1.1% - No Answer
  

• If no, what is your reason for not ordering from the Internet?
  

  [ 4892]  72.4% - No Answer
  [  921]  13.6% - I do not want to submit personal billing information over the Internet.
  [  367]   5.4% - In general I don't do alot of shopping.
  [  280]   4.1% - I'm wary of ordering online due to unfamiliarity with the company.
  [  208]   3.1% - It was too difficult finding what I was looking for.
  [   74]   1.1% - If I don't deal with a person, I'm afraid my order will get lost.
  

• Was your purchase(s) for an item that you specifically were searching for?
  

  [ 4059]  60.1% - I was specifically looking for the item.
  [  935]  13.8% - N/A - Never purchased anything online
  [  880]  13.0% - I came across it and liked it, so I bought it.
  [  875]  12.9% - No Answer
  

• On the net, what is the primary factor which influences your decision to buy?
  

  [ 1793]  26.5% - The price
  [ 1247]  18.4% - The convienence of shopping online.
  [ 1194]  17.7% - N/A - Never purchased anything online
  [  582]   8.6% - The explanation of the item and its features.
  [  553]   8.2% - The 'ease' of finding the specific item.
  [  378]   5.6% - The unique nature of the item.
  [  365]   5.4% - The photo or drawing of the item that was presented.
  [  255]   3.8% - No Answer
  [  226]   3.3% - The general quality of the web site.
  [  156]   2.3% - The payment method available for purchasing the item.
  

• On average, are your purchases from a stand-alone site, or from a mall?
  

  [ 2322]  34.4% - Standalone storefront
  [ 1734]  25.7% - Mall
  [ 1202]  17.8% - Not sure
  [ 1157]  17.1% - N/A - Never purchased anything online
  [  335]   5.0% - No Answer
  

• Would you make repeat purchases from the sites that you've patronized?
  

  [ 3854]  57.0% - Yes
  [ 1307]  19.3% - N/A - Never purchased anything online
  [ 1052]  15.6% - Maybe
  [  285]   4.2% - No Answer
  [  251]   3.7% - No
  

• How did you pay for this online purchase (for the majority of your purchases)?
  

  [ 3255]  48.2% - Sent credit card via secure form/method.
  [ 1346]  19.9% - N/A - Never purchased anything online
  [  541]   8.0% - Sent credit card but not sure if secure or not.
  [  340]   5.0% - No Answer
  [  297]   4.4% - Called a telephone number and provided credit card info.
  [  280]   4.1% - Mailed a check or money order via postal service.
  [  217]   3.2% - Sent credit card via unsecure form/method.
  [  133]   2.0% - Emailed my credit card number.
  [  113]   1.7% - Other
  [   48]   0.7% - COD
  [   47]   0.7% - Another Internet-based ordering system
  [   40]   0.6% - E-Cash
  [   35]   0.5% - First Virtual account
  [   26]   0.4% - Cybercash
  [   18]   0.3% - Terms
  [   13]   0.2% - Digicash
  

• Have you ever had anyone use your credit card without approval?
  

  [ 4990]  73.8% - No
  [  579]   8.6% - I don't have any credit cards
  [  551]   8.2% - Yes - but I cleared it up without any liability
  [  228]   3.4% - No Answer
  [  216]   3.2% - Yes - by a family member
  [  113]   1.7% - Yes - and I ended up having to pay
  

• Are you set up or do you plan to become set up for online payment proecssing?
  

  [ 4198]  62.1% - Not currently and I do not plan to
  [ 1051]  15.5% - Not currently but I do plan to
  [  707]  10.5% - Yes, with one payment processor
  [  571]   8.4% - No Answer
  [  223]   3.3% - Yes, with multiple payment processors
  

• What type of products have you purchased online?
  

  [ 2919]  43.2% - Books, Information and Magazines
  [ 2060]  30.5% - Clothing
  [ 2015]  29.8% - Computer-related products & services
  [ 1731]  25.6% - Music and Videos
  [ 1515]  22.4% - Gifts
  [ 1489]  22.0% - Travel and Vacations
  [ 1154]  17.1% - Electronics/Electrical
  [  870]  12.9% - Toys and Games
  [  793]  11.7% - Flowers and Plants
  [  716]  10.6% - College Services
  [  693]  10.3% - Internet Products & Services
  [  689]  10.2% - Sports and Fitness
  [  676]  10.0% - Hobbies/Crafts
  [  637]   9.4% - Home Products
  [  608]   9.0% - Education
  [  557]   8.2% - Cosmetics and Beauty Aids
  [  514]   7.6% - Jewelry and Accessories
  [  464]   6.9% - Communications
  [  450]   6.7% - Adult Products/Services
  [  399]   5.9% - Food/Drink
  [  354]   5.2% - Art
  [  348]   5.1% - Business/Legal/Financial
  [  291]   4.3% - Other Services
  [  273]   4.0% - Medical and Health Products
  [  207]   3.1% - Information Resources/Help/Non-Profit Organizations
  [  194]   2.9% - Infant and Toddler Products
  [  179]   2.6% - Business Opportunities
  [  131]   1.9% - New Age
  [  115]   1.7% - Safety and Security
  [  113]   1.7% - Real Estate-related
  [   89]   1.3% - Mortgage Lending
  

• Have you been satisfied with the products that you have purchased online?
  

  [ 3629]  53.7% - Very satisfied - no problems
  [ 1374]  20.3% - N/A - Never purchased anything online
  [ 1316]  19.5% - Somewhat satisfied
  [  340]   5.0% - No Answer
  [   90]   1.3% - Not satisfied - many problems
  

• How would you compare online ordering with mail ordering?
  

  [ 3608]  53.4% - Online ordering is more appealing
  [ 1286]  19.0% - They're both about the same
  [ 1220]  18.1% - N/A - Never purchased anything online
  [  364]   5.4% - No Answer
  [  270]   4.0% - Mail-order is more appealing
  

• Are you worried about giving credit card information over the telephone?
  

  [ 2400]  35.5% - Yes
  [ 2153]  31.9% - Not much
  [ 1492]  22.1% - No
  [  517]   7.6% - I have no credit cards
  [  187]   2.8% - No Answer
  

• Are you worried about giving credit card information over the internet (in a secured transaction)?
  

  [ 2144]  31.7% - Not much
  [ 2064]  30.5% - No
  [ 1882]  27.8% - Yes
  [  504]   7.5% - I have no credit cards
  [  155]   2.3% - No Answer
  

• Are you worried about giving credit card information over the internet (in a non-secured transaction)?
  

  [ 4980]  73.7% - Yes
  [  718]  10.6% - Not much
  [  513]   7.6% - I have no credit cards
  [  360]   5.3% - No
  [  178]   2.6% - No Answer
  

• In general, do you like the idea of online, computerized shopping?
  

  [ 5792]  85.7% - Yes
  [  705]  10.4% - No
  [  252]   3.7% - No Answer
  

Questions, comments, spelling corrections? Contact webmaster@survey.net.

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